Historical archive

Ganso Foods: Online Sales Reached 40% of 2021 Revenue, but Only 3.6% of Net Profit

Original publication date
Apr 08, 2022
Archive status
Historical archive
Original source
FoodBud WeChat archive
Original publication source
FoodBud WeChat source (opens in new tab)
This is an English adaptation of a FoodBud historical article originally published on April 8, 2022.

In March 2022, Ganso Foods released its 2021 annual report. Full-year revenue was RMB 2.58 billion, up 12.2% year on year, while net profit was RMB 340 million, up 13.27%.

Revenue by Category

The company reported:

  • Cake revenue: RMB 95.205 million
  • Chinese and Western pastry gift boxes, including seasonal mooncake and zongzi products: RMB 1.46 billion
  • Fruit business revenue: RMB 22.279 million
  • Other revenue: RMB 57.728 million

Store Sales vs. E-Commerce

Offline stores generated RMB 1.46 billion in revenue, with a gross margin of 49.6%.

Online e-commerce revenue reached RMB 1.04 billion, up 61.55% year on year, with a gross margin of 76.95%.

Among Ganso Foods' major controlled and affiliated companies, Ganso E-commerce recorded net profit of RMB 13.24 million in 2021.

That means e-commerce contributed about 40% of total revenue, but only 3.6% of total net profit.

Breakage Income

In 2021, Ganso Foods recognized RMB 61.96 million in income from stored-value cards, seasonal vouchers, and similar items that were unused or expired.