Ganso Foods: Online Sales Reached 40% of 2021 Revenue, but Only 3.6% of Net Profit
- Original publication date
- Apr 08, 2022
- Archive status
- Historical archive
- Original source
- FoodBud WeChat archive
- Original publication source
- FoodBud WeChat source
This is an English adaptation of a FoodBud historical article originally published on April 8, 2022.
In March 2022, Ganso Foods released its 2021 annual report. Full-year revenue was RMB 2.58 billion, up 12.2% year on year, while net profit was RMB 340 million, up 13.27%.
Revenue by Category
The company reported:
- Cake revenue: RMB 95.205 million
- Chinese and Western pastry gift boxes, including seasonal mooncake and zongzi products: RMB 1.46 billion
- Fruit business revenue: RMB 22.279 million
- Other revenue: RMB 57.728 million
Store Sales vs. E-Commerce
Offline stores generated RMB 1.46 billion in revenue, with a gross margin of 49.6%.
Online e-commerce revenue reached RMB 1.04 billion, up 61.55% year on year, with a gross margin of 76.95%.
Among Ganso Foods' major controlled and affiliated companies, Ganso E-commerce recorded net profit of RMB 13.24 million in 2021.
That means e-commerce contributed about 40% of total revenue, but only 3.6% of total net profit.
Breakage Income
In 2021, Ganso Foods recognized RMB 61.96 million in income from stored-value cards, seasonal vouchers, and similar items that were unused or expired.