FoodBud
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RankingsInsightsMixue SeriesArchiveMethodologyDataSearch中文
FoodBud

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Company card

Green Tea Group

High
Brand★Golden 50est. scale

HKEX 06831 · HKEX

Listing status
listed
Operating model
Direct / managed estate
Scale basis
Company-operated revenue (proxy)
Confidence
High
Segment
restaurant chain

Directly operated casual Chinese restaurant group. Use 609 directly operated restaurants and total company revenue; restaurant operations plus delivery services represented 99.6% of total revenue.

Scale basis note

Revenue from company-operated restaurants (mostly-owned estates). Useful for accounting scale, not directly comparable with GMV/system sales.

Compare this operator
Every number has a source row

Metrics below keep source tier, quality, period, and source link visible at the metric level.

Source tiers
S1Official primary — filings, annual reports, prospectuses
S2Official secondary — IR decks, transcripts
S3Supplementary — vetted media, databases
S0Not usable — flagged, never published

Source tiers — S1 official primary · S2 official secondary · S3 supplementary · S0 not usable. Open “Provenance” on any number for its tier, basis, precision, and do-not-use note.

GMV is not revenue

GMV/system sales, revenue, and royalty pool sales are separate scale bases. Screening proxies are directional only.

MetricValuePeriod / basisQualitySource
Stores
Reported restaurant, coffee shop, tea shop, bakery, or comparable chain units.
609 stores
FY2025: The total number of stores reached 609, up 31.0%
Source-backed
S2 official secondary (opens in new tab)
Press Or Ir · The total number of stores reached 609, up 31.0%
Provenance
Tier: S2 official secondary
Source: Press Or Ir
Scale
Revenue from company-operated restaurants (mostly-owned estates). Useful for accounting scale, not directly comparable with GMV/system sales.
$662.67M
FY2025: The Group recorded revenue of RMB4,762.97 million, a 24.1% year-on-year increase
Company-operated revenue (proxy)Revenue from company-operated restaurants (mostly-owned estates). Useful for accounting scale, not directly comparable with GMV/system sales.
Source-backed
S2 official secondary (opens in new tab)
Press Or Ir · The Group recorded revenue of RMB4,762.97 million, a 24.1% year-on-year increase
Provenance
Tier: S2 official secondary
Source: Press Or Ir
Basis: Company-operated revenue (proxy)
Precision: Estimated
Scale per store
Screening proxy: scale divided by store count. It is not audited AUV or unit profit.
$1.09M
Screening proxyest.
Derived scale_per_store using scale ÷ store_count at the linked scale basis; not a separately reported company metric.
Company-operated revenue (proxy)Revenue from company-operated restaurants (mostly-owned estates). Useful for accounting scale, not directly comparable with GMV/system sales.
Source-backed
S1 official primary (opens in new tab)
Operator Metric Source · Source used for operator metric extraction.
Provenance
Tier: S1 official primary
Source: Operator Metric Source
Basis: Company-operated revenue (proxy)
Precision: Derived
Profit signal
Profit signal from the source period. Read with local accounting and segment mix in mind.
$71.41M
FY2025: profit for the year of RMB486.4 million, climbing 38.9% year-on-year
Profit-positiveScale basis not specified. Use as a screening signal until a source pack is attached.
Source-backed
S3 supplementary (opens in new tab)
Media Or Aggregator · profit for the year of RMB486.4 million, climbing 38.9% year-on-year
Provenance
Tier: S3 supplementary
Source: Media Or Aggregator
Basis: Profit-positive
Revenue
Source-backed operating metric from the locked research snapshot.
$699.31M
CNY 4,762.967 million total revenue; CNY 4,744.766 million restaurant operations and delivery revenue
Revenue proxyRecognized company revenue. Useful for accounting scale, but not directly comparable with GMV/system sales.
Source-backed
S1 official primary (opens in new tab)
Operator Metric Source · Source used for operator metric extraction.
Provenance
Tier: S1 official primary
Source: Operator Metric Source
Basis: Revenue proxy
Precision: Manual override

Market data (listed companies)

Market valuation · fluctuates · not operational scale · do not compare with GMV / system sales. Listed companies only.

MetricValuePeriod / basisQualitySource
Market cap
Public market capitalization captured in the locked source snapshot.
$626.55M
May 22, 2026: May 22, 2026: 7.45 HKD [close]; shares outstanding 658.45M; implied market cap HKD 4,905M
Market cap (USD)Scale basis not specified. Use as a screening signal until a source pack is attached.
Source-backed
S3 supplementary (opens in new tab)
Media Or Aggregator · May 22, 2026: 7.45 HKD [close]; shares outstanding 658.45M; implied market cap HKD 4,905M
Provenance
Tier: S3 supplementary
Source: Media Or Aggregator
Basis: Market cap (USD)
Precision: Market snapshot · not operational scale
⚠ Do not use for: Market valuation · not operational scale · never compare with GMV/system sales

Operator profile

12/19 source-backed

Classification, firmographics, ownership and operating dimensions — source-backed where disclosed, marked as a gap (never inferred) where not.

Format & positioning
Cuisine (primary)
chineseS3 supplementary (opens in new tab)
Cuisine (secondary)
not disclosed
Service model
casual diningS2 official secondary (opens in new tab)
Price tier
valueS2 official secondary (opens in new tab)
Company
Founded
2,008S3 supplementary (opens in new tab)
HQ country
ChinaS3 supplementary (opens in new tab)
CEO
Wang QinsongS3 supplementary (opens in new tab)
Employees
12,500 headcountS3 supplementary (opens in new tab)~
Ownership
Parent
Public-standalone; co-founders Wang Qinsong and Lu Changmei jointly control ~65.8% (via family trusts) pre-listingS3 supplementary (opens in new tab)
PE / holding
Partners Group (via Partners Gourmet fund) invested 2017, held ~28.2% at listing and has signaled plans for a full exitS2 official secondary (opens in new tab)
Recent M&A
not disclosed
Growth
System sales YoY
not disclosed
Revenue YoY
24.1%S3 supplementary (opens in new tab)
Net new units
144 unitsS3 supplementary (opens in new tab)
Pricing & digital
Avg check
$7.83S3 supplementary (opens in new tab)
Off-premise
25.3%S2 official secondary (opens in new tab)
Franchise terms
Royalty
not disclosed
Franchise fee
not disclosed
By-market footprint
Chinese Mainland
595 stores◑derivedS1 official primary (opens in new tab)
Hong Kong
9 storesS1 official primary (opens in new tab)
Hong Kong SAR
9 storesS1 official primary (opens in new tab)
Mainland China
595 stores◑derivedS1 official primary (opens in new tab)
Malaysia
3 storesS1 official primary (opens in new tab)
Singapore
1 storesS1 official primary (opens in new tab)
Thailand
1 storesS1 official primary (opens in new tab)

Store counts by market/region — footprint context, not a same-basis comparison.

Disclosed store model

disclosed11/11 source-backed

Company-operated vs franchised footprint, AUV and store-level economics — taken verbatim from each operator's own filing, never inferred. A separate axis from company scale and single-store economics.

Total stores
609 stores
609 directly operated restaurants at 2025-12-31
Source-backedS1 official primary (opens in new tab)
Operational scale
$663M
Direct/operator revenue proxy: RMB 4,762.967M FY2025 revenue across 609 directly operated restaurants; restaurant operations and delivery revenue was RMB 4,744.766M; no separate terminal GMV/system-sales amount was disclosed in this pass.
Source-backedS1 official primary (opens in new tab)
Revenue
$699M
CNY 4,762.967 million total revenue; CNY 4,744.766 million restaurant operations and delivery revenue
Source-backedS1 official primary (opens in new tab)
Company-operated
see brand drilldown
Franchised
see brand drilldown

Brand drilldown

non-additive

Per-brand detail — NOT additive (brands may use different bases / periods) and NOT counted in rankings. Listed for transparency only.

绿茶集团
Direct vs franchise split
100%
2024_or_latest
Source-backedS2 official secondary (opens in new tab)
AUV — average unit volume
60.2 RMB per customer
2024_or_latest
Source-backedS2 official secondary (opens in new tab)
Payback period
14.8 months post2023 cohort
2024_or_latest
Source-backedS2 official secondary (opens in new tab)
Food cost %
33.6%
FY2024
Source-backedS1 official primary (opens in new tab)
Labor cost %
25.8%
FY2024
Source-backedS1 official primary (opens in new tab)
Rent cost %
7.3%
FY2024
Source-backedS1 official primary (opens in new tab)
Marketing cost %
0.8%
FY2024
Source-backedS1 official primary (opens in new tab)
Delivery cost %
3.2%
FY2024
Source-backedS1 official primary (opens in new tab)

Single-store model

3/8 source-backed

Unit economics are a separate axis from company-level scale — never read as the same number. Each field keeps its source, period, and quality; derived/estimated rows and gaps are marked.

AUV / unit sales
Spend+turnover drivers; RMB.
Avg spend RMB60.2/person (9M2021); table turnover 3.32x/day; revenue RMB3.838bn 2024.
2024_or_latest
Source-backedS2 official secondary (opens in new tab)
Single-store profit
GAP — not fabricated.
—
GapSource (opens in new tab)
Initial investment
GAP — not fabricated.
—
GapSource (opens in new tab)
Franchise fee / royalty
GAP — not fabricated.
—
GapSource (opens in new tab)
Payback period
Direct-store payback in prospectus — §2.5 thesis.
Avg cash recovery 19.2mo (all); 14.8mo (restaurants opened since 2023); >95% break-even within 2 months (Dec 2024).
2024_or_latest
Source-backedS2 official secondary (opens in new tab)
Same-store sales
GAP — not fabricated.
—
GapSource (opens in new tab)
Store open / close
GAP — not fabricated.
—
GapSource (opens in new tab)
Company-operated share
Secondary relay; confirm vs filing.
Direct/self-operated restaurant model.
2024_or_latest
Source-backedS2 official secondary (opens in new tab)

Cost structure

6/6 source-backed

Where each revenue dollar goes, latest disclosed year. Slices use each operator's reported base — % of revenue unless the row notes otherwise (% of GMV, restaurant-level, franchise goods-supply COGS). Grey = not separately disclosed. This is a separate axis from company scale and single-store economics.

Food / COGS33.6%
FY2024· RMB3,838.2m rev FY2024 (comparatives in FY2025 AR); delivery service expenses line; platform fees 1.7% separateS1 official primary (opens in new tab)Source-backed
Green Tea direct. FY2025: food 31.7/labor 26.1/delivery 4.3/op ~13.3%.
Labor25.8%
FY2024· RMB3,838.2m rev FY2024 (comparatives in FY2025 AR); delivery service expenses line; platform fees 1.7% separateS1 official primary (opens in new tab)Source-backed
Green Tea direct. FY2025: food 31.7/labor 26.1/delivery 4.3/op ~13.3%.
Rent / occupancy7.3%
FY2024· RMB3,838.2m rev FY2024 (comparatives in FY2025 AR); delivery service expenses line; platform fees 1.7% separateS1 official primary (opens in new tab)Source-backed
Green Tea direct. FY2025: food 31.7/labor 26.1/delivery 4.3/op ~13.3%.
Delivery commission3.2%
FY2024· RMB3,838.2m rev FY2024 (comparatives in FY2025 AR); delivery service expenses line; platform fees 1.7% separateS1 official primary (opens in new tab)Source-backed
Green Tea direct. FY2025: food 31.7/labor 26.1/delivery 4.3/op ~13.3%.
Marketing0.8%
FY2024· RMB3,838.2m rev FY2024 (comparatives in FY2025 AR); delivery service expenses line; platform fees 1.7% separateS1 official primary (opens in new tab)Source-backed
Green Tea direct. FY2025: food 31.7/labor 26.1/delivery 4.3/op ~13.3%.
Operating margin12.1%
FY2024· RMB3,838.2m rev FY2024 (comparatives in FY2025 AR); delivery service expenses line; platform fees 1.7% separateS2 official secondary (opens in new tab)Estimated
Green Tea direct. FY2025: food 31.7/labor 26.1/delivery 4.3/op ~13.3%.
Not separately disclosed17.2%

Supply chain

2 suppliers · 2 with S1 filing

Who supplies this brand — reverse-extracted from each supplier's own filing (top-customer / related-party disclosure). The % is the supplier's revenue share from this brand (supplier-side, not procurement spend), unless a note says otherwise. Each edge keeps its period, source tier, and audit link; named relationships without a disclosed % are shown as such.

Shandong Lvlian Food Co., Ltd. (山东绿联食品有限公司) — subscribed as cornerstone investor via subsidiary Wuxi Lvlian Food Co., Ltd. (无锡绿联食品有限公司)
Ingredients
—3.12%S1 filingsource (opens in new tab)
Yantai Tongxiang Food Co., Ltd. (烟台同翔食品有限公司) — subscribed as cornerstone investor via subsidiary Wuxi Hexiang Food Co., Ltd. (无锡合翔食品有限公司)
Protein
—3.04%S1 filingsource (opens in new tab)

Peers in this segment

HaidilaoRevenue proxySKYLARK HOLDINGS CO.,LTD.Revenue proxyFOOD & LIFE COMPANIES LTD.Company-operated revenue (proxy)SAIZERIYA CO.,LTD.Revenue proxyTORIDOLL Holdings CorporationCompany-operated revenue (proxy)COLOWIDE CO.,LTD.Revenue proxy

Same segment — each operator keeps its own scale basis; this is navigation, not a like-for-like comparison.