FoodBud
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RankingsInsightsMixue SeriesArchiveMethodologyDataSearch中文
FoodBud

Global foodservice chain intelligence. Every figure should link back to a source.

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Company card

Auntea Jenny

Medium
Brand★Golden 50est. scale

HKEX 02589 · HKEX

Listing status
listed
Operating model
Franchise / master franchise
Scale basis
Revenue proxy
Confidence
Medium
Segment
coffee tea milk tea

沪上阿姨是加盟茶饮网络样本;GMV 和门店规模大,但同店 GMV 下滑提示扩张质量需要单独跟踪。

Scale basis note

Recognized company revenue. Useful for accounting scale, but not directly comparable with GMV/system sales.

Compare this operator
Every number has a source row

Metrics below keep source tier, quality, period, and source link visible at the metric level.

Source tiers
S1Official primary — filings, annual reports, prospectuses
S2Official secondary — IR decks, transcripts
S3Supplementary — vetted media, databases
S0Not usable — flagged, never published

Source tiers — S1 official primary · S2 official secondary · S3 supplementary · S0 not usable. Open “Provenance” on any number for its tier, basis, precision, and do-not-use note.

GMV is not revenue

GMV/system sales, revenue, and royalty pool sales are separate scale bases. Screening proxies are directional only.

MetricValuePeriod / basisQualitySource
Stores
Reported restaurant, coffee shop, tea shop, bakery, or comparable chain units.
11,449 stores
FY2025: Total stores nationwide surpassed the 10,000-mark, reaching 11,449.
Source-backed
S2 official secondary (opens in new tab)
Press Or Ir · Total stores nationwide surpassed the 10,000-mark, reaching 11,449.
Provenance
Tier: S2 official secondary
Source: Press Or Ir
Scale
Recognized company revenue. Useful for accounting scale, but not directly comparable with GMV/system sales.
$621.3M
FY2025: Revenue was RMB4,465.64 million, representing a 36.0% year-over-year increase.
Revenue proxyRecognized company revenue. Useful for accounting scale, but not directly comparable with GMV/system sales.
Source-backed
S2 official secondary (opens in new tab)
Press Or Ir · Revenue was RMB4,465.64 million, representing a 36.0% year-over-year increase.
Provenance
Tier: S2 official secondary
Source: Press Or Ir
Basis: Revenue proxy
Precision: Estimated
Scale per store
Screening proxy: scale divided by store count. It is not audited AUV or unit profit.
$54,267
Screening proxyest.
Derived scale_per_store using scale ÷ store_count at the linked scale basis; not a separately reported company metric.
Revenue proxyRecognized company revenue. Useful for accounting scale, but not directly comparable with GMV/system sales.
Source-backed
S1 official primary (opens in new tab)
Operator Metric Source · Source used for operator metric extraction.
Provenance
Tier: S1 official primary
Source: Operator Metric Source
Basis: Revenue proxy
Precision: Derived
Profit signal
Profit signal from the source period. Read with local accounting and segment mix in mind.
$48.29M
FY2025: Profit for the year was RMB501.32 million, representing a 52.4% year-over-year increase.
Profit-positiveScale basis not specified. Use as a screening signal until a source pack is attached.
Source-backed
S2 official secondary (opens in new tab)
Press Or Ir · Profit for the year was RMB501.32 million, representing a 52.4% year-over-year increase.
Provenance
Tier: S2 official secondary
Source: Press Or Ir
Basis: Profit-positive
Revenue
Source-backed operating metric from the locked research snapshot.
$482.25M
RMB 3,284,576 thousand revenue in 2024; gross profit RMB 1,027,319 thousand; gross profit margin 31.3%.
Revenue proxyRecognized company revenue. Useful for accounting scale, but not directly comparable with GMV/system sales.
Source-backed
S1 official primary (opens in new tab)
Operator Metric Source · Source used for operator metric extraction.
Provenance
Tier: S1 official primary
Source: Operator Metric Source
Basis: Revenue proxy
Precision: S0 Missing

Market data (listed companies)

Market valuation · fluctuates · not operational scale · do not compare with GMV / system sales. Listed companies only.

MetricValuePeriod / basisQualitySource
Market cap
Public market capitalization captured in the locked source snapshot.
$2.08B
2026-05-22: Shares outstanding: 105.2 million. 52-week range: 73.50 - 182.70 HKD.
Market cap (USD)Scale basis not specified. Use as a screening signal until a source pack is attached.
Source-backed
S3 supplementary (opens in new tab)
Media Or Aggregator · Shares outstanding: 105.2 million. 52-week range: 73.50 - 182.70 HKD.
Provenance
Tier: S3 supplementary
Source: Media Or Aggregator
Basis: Market cap (USD)
Precision: Market snapshot · not operational scale
⚠ Do not use for: Market valuation · not operational scale · never compare with GMV/system sales

Operator profile

10/20 source-backed

Classification, firmographics, ownership and operating dimensions — source-backed where disclosed, marked as a gap (never inferred) where not.

Format & positioning
Cuisine (primary)
tea beverageS3 supplementary (opens in new tab)
Cuisine (secondary)
not disclosed
Service model
coffee cafeS4 (opens in new tab)
Price tier
midS4 (opens in new tab)
Company
Founded
2,013S3 supplementary (opens in new tab)
HQ country
ChinaS1 official primary (opens in new tab)
CEO
Shan WeijunS3 supplementary (opens in new tab)~
Employees
not disclosed
Ownership
Parent
Public-standalone; controlled by founder couple Dan Weiyin (单卫钧) and Zhou Rongrong (周蓉蓉), jointly ~78.79% voting rights post-IPOS3 supplementary (opens in new tab)
PE / holding
Jiayuan Capital (嘉御资本) ~9.15%; Jinyi Capital (金镒资本) ~2.78% (minority PE pre-IPO investors)S3 supplementary (opens in new tab)
Recent M&A
not disclosed
Growth
System sales YoY
not disclosed
Revenue YoY
-1.9%S3 supplementary (opens in new tab)
Net new units
not disclosed
Pricing & digital
Avg check
$3.48S1 official primary (opens in new tab)
Digital sales
not disclosed
Loyalty members
154,000,000S2 official secondary (opens in new tab)
Franchise terms
Royalty
not disclosed
Franchise fee
not disclosed
By-market footprint
China / Hong Kong
11,449 storesS1 official primary (opens in new tab)

Store counts by market/region — footprint context, not a same-basis comparison.

Disclosed store model

disclosed9/9 source-backed

Company-operated vs franchised footprint, AUV and store-level economics — taken verbatim from each operator's own filing, never inferred. A separate axis from company scale and single-store economics.

Total stores
9,176 stores
FY2024 (as of December 31, 2024)
Source-backedS1 official primary (opens in new tab)
Company-operated
24 stores
FY2024 (as of December 31, 2024)
Source-backedS1 official primary (opens in new tab)
Franchised
9,152 stores
FY2024 (as of December 31, 2024)
Source-backedS1 official primary (opens in new tab)
AUV — average unit volume
1,366 RMB per year
FY2024 — Average GMV per store (all brands), RMB in thousands (i.e. RMB1,366 thousand per store per year)
Source-backedS1 official primary (opens in new tab)
Average weekly unit sales
3,743 USD
FY2024 — Average GMV per store per day (all brands), RMB per store per day (NOT USD; unit field constrained — actual unit is RMB/store/day)
Source-backedS1 official primary (opens in new tab)
Store-level margin
14.5%
FY2024 — gross profit margin of self-operated (company-operated) stores
Source-backedS1 official primary (opens in new tab)
New units opened
2,383 stores
FY2024 (year ended December 31, 2024) — franchised stores opened
Source-backedS1 official primary (opens in new tab)
New units opened
7 stores
FY2024 (year ended December 31, 2024) — self-operated stores opened
Source-backedS1 official primary (opens in new tab)
Net refranchised
16 stores
FY2024 (year ended December 31, 2024) — self-operated stores closed/transferred (transferred to franchised)
Source-backedS1 official primary (opens in new tab)

Single-store model

5/8 source-backed

Unit economics are a separate axis from company-level scale — never read as the same number. Each field keeps its source, period, and quality; derived/estimated rows and gaps are marked.

AUV / unit sales
RMB; declining trend; secondary relay.
Prospectus: per-store GMV RMB1.6m(2023)→1.4m(2024); daily avg franchised 4,129/4,064/4,252→3,823 (2024H1).
2024
Source-backedS2 official secondary (opens in new tab)
Single-store profit
Qualitative/media — NOT a disclosed clean store profit.
Procurement ~20.93% of daily GMV (best among peers); but franchisees report thin margins after rent/labor (peak monthly rev ~RMB120k, ~RMB60k procurement).
2024
EstimatedS3 supplementary (opens in new tab)
Initial investment
GAP — not fabricated.
—
GapSource (opens in new tab)
Franchise fee / royalty
GAP — not fabricated.
—
GapSource (opens in new tab)
Payback period
GAP — not fabricated.
—
GapSource (opens in new tab)
Same-store sales
Secondary relay.
2024 single-store GMV -12.1% YoY (intensifying lower-tier-city competition).
2024
Source-backedS2 official secondary (opens in new tab)
Store open / close
Secondary relay; net vs gross definition to confirm.
2023 store closure rate 7.7%; 531 franchised stores closed H1 2024.
2023
Source-backedS2 official secondary (opens in new tab)
Company-operated share
Secondary relay.
End-2025: 11,449 stores, 26 self-operated, 11,423 franchised → ~99.8% franchised (franchise rev 96.3% 2023 / 96.5% 2024).
2025
Source-backedS2 official secondary (opens in new tab)

Cost structure

4/6 source-backed

Where each revenue dollar goes, latest disclosed year. Slices use each operator's reported base — % of revenue unless the row notes otherwise (% of GMV, restaurant-level, franchise goods-supply COGS). Grey = not separately disclosed. This is a separate axis from company scale and single-store economics.

Food / COGS56.3%
FY2024· COGS goods-supply (ingredients+packaging to franchisees), NOT store foodS1 official primary (opens in new tab)Source-backed
Franchise goods-supply. cost_food ~56.3 goods to franchisees (gross margin 31.3, total COS ~68.7), NOT store. Rev RMB3,284.6M, net RMB329M (10.0), -15.2% YoY. S&M 12.0. Labor not disclosed (gap). 96.5% rev franchise-related.
Labor—
FY2024Gap
Franchise goods-supply. cost_food ~56.3 goods to franchisees (gross margin 31.3, total COS ~68.7), NOT store. Rev RMB3,284.6M, net RMB329M (10.0), -15.2% YoY. S&M 12.0. Labor not disclosed (gap). 96.5% rev franchise-related.
Rent / occupancy1.8%
FY2024· ROU dep est from H1-2024S2 official secondary (opens in new tab)Estimated
Franchise goods-supply. cost_food ~56.3 goods to franchisees (gross margin 31.3, total COS ~68.7), NOT store. Rev RMB3,284.6M, net RMB329M (10.0), -15.2% YoY. S&M 12.0. Labor not disclosed (gap). 96.5% rev franchise-related.
Delivery commission—
FY2024Gap
Franchise goods-supply. cost_food ~56.3 goods to franchisees (gross margin 31.3, total COS ~68.7), NOT store. Rev RMB3,284.6M, net RMB329M (10.0), -15.2% YoY. S&M 12.0. Labor not disclosed (gap). 96.5% rev franchise-related.
Marketing12%
FY2024· selling&marketing ratioS1 official primary (opens in new tab)Source-backed
Franchise goods-supply. cost_food ~56.3 goods to franchisees (gross margin 31.3, total COS ~68.7), NOT store. Rev RMB3,284.6M, net RMB329M (10.0), -15.2% YoY. S&M 12.0. Labor not disclosed (gap). 96.5% rev franchise-related.
Operating margin10%
FY2024· net profit marginS1 official primary (opens in new tab)Source-backed
Franchise goods-supply. cost_food ~56.3 goods to franchisees (gross margin 31.3, total COS ~68.7), NOT store. Rev RMB3,284.6M, net RMB329M (10.0), -15.2% YoY. S&M 12.0. Labor not disclosed (gap). 96.5% rev franchise-related.
Not separately disclosed19.9%

Supply chain

3 suppliers · 4 with S1 filing

Who supplies this brand — reverse-extracted from each supplier's own filing (top-customer / related-party disclosure). The % is the supplier's revenue share from this brand (supplier-side, not procurement spend), unless a note says otherwise. Each edge keeps its period, source tier, and audit link; named relationships without a disclosed % are shown as such.

佳禾食品 Jiahe FoodSSE:605300
Ingredients
植脂末non_dairy_creamer
discloses as: 上海臻黔贸易商行(沪上阿姨)
FY2020(1-9)4.88%S1 filingsource (opens in new tab)
FY20173.92%S2 citedsource (opens in new tab)
田野股份 TianyeBSE:832023/920023
Ingredients
fruit_puree_juice
discloses as: 上海睿众实业有限公司+上海森璞供应链管理有限公司(沪上阿姨)
FY20224.79%S1 filingsource (opens in new tab)
FY202110.49%S1 filingsource (opens in new tab)
华宝股份 HuabaoSZSE:300741
Ingredients
food_flavors
FY2024named (no % disclosed)S1 filingsource (opens in new tab)

Peers in this segment

Yum ChinaRevenue proxyMixueGMV / system salesGumingGMV / system salesChaPandaRevenue proxyDOUTOR・NICHIRES Holdings Co.,Ltd.Company-operated revenue (proxy)Saint Marc Holdings Co.,Ltd.Revenue proxy

Same segment — each operator keeps its own scale basis; this is navigation, not a like-for-like comparison.